I decided to create a graphic that looks like a health advertisement logo because my main topic is about lifestyle changes and improving your diet, which is why I put “lifestyle changes” in the middle to emphasize my topic. What inspired me to make this logo was the health brand that I used to follow at home that includes tips to improve your habits and easy to make vegan meals and how to keep it up. Some research I did to verify this logo was looking into the brand and their logo meaning and what it means to them, since their intention or how the logo is portrayed can be viewed differently by the consumer if they are not careful. For that reason, I decided to add leaves to my logo because they are commonly viewed as natural and I associate them with health and a vegan lifestyle. To create this draft, I used the tools from the adobe illustrator tutorials since the entire logo is shape based besides the inserted text-boxes. I used the selection tool to draw the rectangles inverted edges so that it matches the rectangle width. Since this is a draft, I haven’t added much color yet but I plan to add color with the gradient process to all flat colors. I also used the direct selection tool to adjust the outside corners of the banner to give it the appearance of being more natural. I also bolded the text in the outside of the banners and made the center text cursive to give it depth. A problem I ran into while creating this draft was that I had trouble finding the reset or erase tool, which isn’t much of a huge issue but was frustrating at first since it is all line based it took me a few times to get it correct and every time I would have to restart.
Isabelle Armstrong 
I really liked your design! I feel that it captures your topic very well and describes what you are trying to portray. I would consider adding more colors to make the logo more vibrant and even more appealing. Additionally, I would consider making the “Go Vegan” font and capitalization the same so your logo looks more cohesive. However, I really like how you added the leaves to your logo to make a direct correlation between your topic and the logo. Moreover, I really like the design that your text is in. It is very unique and authentic to your topic. This is a very well-designed and thought out logo; great job!
LikeLike
Hi Isabella, I think that your logo looks really great and encompasses what you’re trying to say very well. I think that the images cooperates balance and is very well laid out. One recommendation I would make is to use the same fonts throughout your logo so that it is cohesive and seems laid out extremely properly, as well as making sure that “go” and “vegan” are both either all caps or regularly types. “Go” is in all caps and “Vegan” Is not so I think that adjusting that would be really beneficial. I also think that maybe adding a pop of color could brighten everything up a lot as well as making thr stroke on your banner and circle larger. Overall, I think you did a really greta job and I think that adding lifestyle changes and veganism is a great way to spread the message and be progressive in the movement.
LikeLike
Hi Isabelle! I like the style of you design and I know that these are our drafts so it isn’t completed yet. One of the things that you can probably work on is the text to make it the same size and font. Looking at the text that you have it looks a little off just because size is very different. Another thing to work on would be the leaves, I really like that you added those to your design but they look like they are images so what you can do is create a vector shape of a leaf to replace those. I really the design of everything and when you add color to it it’ll look very nice!
LikeLike